Communication, Negotiation, and Decision-Making
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This week’s discussion will focus on cultural negotiation using the case study Danone’s Wrangle with Wahaha (p. 255).
This case is a cautionary tale of how important cultural differences are when forming a strategic partnership or joint venture with companies from different countries.
Our content this week reflects on the impact of conflict on decision-making. As a decision-maker within your organization, it is important for you to deal with conflict in a skilled matter. Doing so can create positive outcomes and provide opportunities for improvement rather than undesirable results.
After reading the case, reflect on the following:
What was the problem in the joint venture that triggered the conflict between the two companies?
What were the differences of each company’s understanding of their own respective roles and responsibilities in this venture?
Did any aspect of organizational cultural or national culture affect this perspective?
As a leader, what are some ways you can handle conflict when it arises? Communication, Negotiation, and Decision-Making